Marketing at Brex

The Marketing team tells the Brex story, determines messaging and positioning, and translates our products and features into tangible customer benefits. Our marketers — across Revenue Marketing, Product Marketing, and Brand Marketing — are responsible for acquiring new customers and have a deep understanding of the business. We’re a highly cross-functional team and partner most closely with the Product, Sales, Business Development, and Design teams to show our prospects and customers how we can help them reach their full potential.

What you’ll do

As our experienced SEO Manager, you’ll play a pivotal role in driving organic traffic and new users to our website. You'll be responsible for building and prioritizing our quarterly SEO roadmap, leading keyword and intent analysis, and deploying innovative AI-driven SEO strategies. Your work will directly impact organic visibility across traditional and AI-powered search platforms like Google, ChatGPT, Gemini, and Perplexity.

Where you’ll work

This role will be based in our Seattle office. We are a hybrid environment that combines the energy and connections of being in the office with the benefits and flexibility of working from home. We currently require a minimum of two coordinated days in the office per week, Wednesday and Thursday (for Seattle, starting in August 2025). As a perk, we also have up to four weeks per year of fully remote work!

Responsibilities

• Build and prioritize the quarterly SEO backlog, addressing site architecture, schema markup, internal linking, Core Web Vitals, and AI-driven optimizations.
• Lead comprehensive keyword and intent analysis, translating insights into actionable content briefs for the content team.
• Monitor and analyze key performance indicators (KPIs) including traffic, rankings, conversions, and share of voice using GA4, Google Search Console, and Looker.
• Regularly present insights, analytics, and actionable next steps to internal stakeholders, ensuring alignment with broader business goals.
• Deploy and refine AI tools and workflows aimed at optimizing Brex’s presence in SERP features, ChatGPT, Perplexity, Gemini, Google AI Mode, and conversational search platforms.
• Collaborate extensively with internal teams, including content marketing, analytics, engineering, and external agency partners.
• Work closely with teams handling AI-generated content and external reputation management to enhance visibility.
• Partner with product and engineering teams to implement technical SEO enhancements.
• Lead initiatives to produce engaging, SEO-driven content.
• Coordinate with marketing, design, and product teams to launch impactful content assets that boost SEO and AI platform visibility.
• Stay current with SEO trends, algorithm updates, and best practices, proactively translating industry developments into actionable strategies.

Requirements

• 5+ years of proven SEO experience, ideally within fintech, technology, or B2B.
• Strong proficiency in SEO tools and analytics platforms (GA4, Google Search Console, Looker, SEMrush, Ahrefs).
• Deep understanding of on-page SEO, technical SEO, and off-page SEO.
• Demonstrated success collaborating across multiple teams and disciplines.
• Exceptional analytical skills, with the ability to translate data into strategic insights and recommendations.
• Excellent communication and project management skills.

Bonus points

• Experience optimizing for AI-powered search engines and LLMs
• Experience with GTM automation platforms such as Retool, Zapier, n8n, AirOps, or similar tools.
• Experience with GEO and AIO optimization

Compensation

The expected salary range for this role is $98,536 - $123,170. However, the starting base pay will depend on a number of factors including the candidate’s location, skills, experience, market demands, and internal pay parity. Depending on the position offered, equity and other forms of compensation may be provided as part of a total compensation package.