About Culina Health:

Culina Health is a high-growth, VC-backed digital health startup creating a new category for personalized and culturally responsive clinical nutrition care. Less than 0.2% of patients get the clinical nutrition services they need and Culina was founded to close that gap. Culina Health’s proprietary care protocols deliver patient outcomes that dramatically outperform industry standards and are proven to reduce total cost of care for payers. Through deep partnerships with physician networks, we are helping the 300M+ Americans who could benefit from clinical nutrition care to manage conditions such as heart disease, obesity, autoimmune conditions, GI and liver disease, menopause, etc.

Culina is led by Founder and CEO Vanessa Rissetto, 2024 E&Y Entrepreneur of the Year for NJ, Inc Magazine, Female Founder 250, and regular guest expert on The Today Show. Culina has raised over $20M from leading VCs focused on healthcare, software, and diversity, including Healthworx, the innovation and investment arm of CareFirst, Rethink Impact, Collide Capital, Tensility Ventures, and Arkitekt Ventures.

Partner Engagement Manager

Location: Remote, with 20% travel

Reports to: Head of Clinical Partnerships

Level: Full-time, Manager level (3-5 years of experience)

Role Overview

The Partner Engagement Manager is responsible for cultivating and managing strategic relationships with Culina Health’s healthcare partners, with the goal of growing patient referrals, strengthening provider engagement, and uncovering new opportunities for revenue and program expansion. This client-facing role will serve as a trusted point of contact for key stakeholders at medical practices, health systems, and employer partners.

You’ll collaborate closely with our clinical, marketing, and operations teams to execute tailored engagement strategies that deliver value to our partners and drive measurable business results.

This role is ideal for someone who thrives in a fast-paced, relationship-driven environment, brings strong stakeholder and account management experience, can lead by influence, and is excited to support growth in a mission-driven healthcare company.

Key Responsibilities

1. Manage Strategic Partner Relationships

• Own day-to-day relationship management with a portfolio of high-priority healthcare and employer partners.
• Serve as the primary liaison for partner stakeholders, including physicians, administrators, and care coordinators.
• Conduct regular check-ins and performance reviews to communicate impact, resolve issues, and identify growth opportunities.
• Deliver data-driven reporting and strategic recommendations that align with partner goals and demonstrate value.
• Support ongoing reporting and quarterly business reviews with partners.
• Maintain detailed account records in HubSpot CRM to track partner activity, referral trends, and key communications.

2. Drive Provider Engagement and Referral Growth

• Build and implement provider engagement plans within partner organizations to increase referral volume and provider retention, and partner penetration.
• Collaborate with marketing and clinical teams to launch clinical pilots, marketing campaigns, distribute referral resources, and educate providers on Culina Health’s value.
• Analyze referral pipeline data to identify high-performing and underperforming practices and inform engagement strategy.
• Serve as a point of contact for providers, answering inbound inquiries, fostering ongoing communication, and ensuring a positive experience with the referral process.
• Proactively follow up with referring providers to assess satisfaction, answer questions, and identify opportunities to increase referrals.
• Document common provider inquiries, barriers to referrals, and insights to inform provider education materials or FAQs.

3. Identify Revenue Expansion Opportunities

• Work with VP of Growth and Head of Clinical Partnerships to identify upsell and cross-sell opportunities within existing partnerships (e.g., additional service lines, expanded locations, joint programs).
• Collaborate on proposals, pilots, and new initiatives that enhance revenue and deepen partner relationships.
• Support contract renewal processes with data, engagement metrics, and expansion strategies.

4. Participate in Strategic Growth & Engagement Initiatives

• Collaborate with the growth team on strategic initiatives to improve provider retention and referral growth.
• Participate in virtual or in-person engagement initiatives, such as provider meetings, networking events, and industry conferences.
• Partner with internal teams on product and service feedback based on partner insights and evolving needs.

Qualifications

• 3–5 years of experience in account management, client success, business development, or partnership management in healthcare, digital health, or a mission-driven startup.
• Proven success managing client relationships and growing revenue within existing accounts.
• Strong understanding of the healthcare ecosystem, especially in provider networks, care delivery, or employer wellness.
• Excellent interpersonal, communication, and presentation skills, with the ability to influence stakeholders and build trust.
• Highly organized with experience using CRM platforms like HubSpot.
• Data-driven mindset with the ability to analyze referral performance and extract insights.
• Self-starter with a collaborative approach and comfort operating in a cross-functional, remote team.
• Willingness to travel for partner meetings and events.